My first real job in marketing began with a data entry gig as part of an internship: sorting out Excel lists of leads, importing and de-duplicating into a CRM. What was expected to take two weeks took two days instead. So I broadened out: writing some blog posts, tweeting, and playing around with the website. I was employee number four. Fast forward 10 months, and I’d been working with them throughout my last year of university, and fell nicely into a full-time position in the now-10 people startup. We were PredictiveIntent: a flexible recommendation platform, first developed for mobile network operator media portals (remember those?). Our audience then? Anything, and anyone. The sales team (the CEO and one account manager) […]
